Tips for choosing an event venue

Finding the right venue to accommodate your event can be considered stressful to say the least but in the end it is completely worth it when your event is considered memorable and inspiring.

Below are a few simple tips to consider when choosing a venue:

Target audience

Firstly you will need to determine your audience – which professionals do you want to attend the event? Are there any venues that have strong links to the event you are holding?

Guest list size

This will determine which type of venue you select in terms of size. Have an idea of the numbers. In the event that not all attend and the space is now too big, consider ideas of how you can utilize this space for display purposes (include a decorative partition).

Cater to your target audience

It is important that you are aware of all attendee’s likes and dislikes. The event should reflect their needs and interests.

Convenience for your guests

Think about the location, transportation and how this may affect the numbers. If your event offers alcoholic beverages you may want to consider transportation, how will your guests return home safely?

Familiarise yourself with the venue

Call venues, visit and get a feel for the space. Ask to view a list of their prior events, pictures etc. Speaking to the staff is useful to uncover the services the venue offers (parking, restrictions, fees, security, décor, audio visual equipment etc.) it also helps to gage how they interact and how friendly they are.

Consider the date

Think about any other events that may clash with yours. I would advise considering public holidays and school holidays. You also want to make sure that the venue you have chosen can hold the event on the date you have set.

Food and beverages

Possibly one of the most important aspects to any event, you should enquire whether the venue can provide this. Compile a list of your guest’s dietary requirements, it is generally easiest to pick food options that most will enjoy.

Décor and audio visual equipment

As briefly mentioned above enquire if this is something the venue provide. If not, ask around this is the event industry after all, there is an abundance of professionals at your fingertips.

Is your venue AIM accredited?

This is key to ensure all your needs are met, AIM venues work at the highest standards to offer you the very best service, these are venues you can trust.

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